Copy For Website (link) and Social Media Posts.

A campaign to get people to ask their MPs to support a bill calling for the creation of the ‘Blue Belt’, a protected marine conservation area the size of India – made up of the waters under British protection. The campaign was run on social media with the help of influencers like Stephen Fry and Cara Deleveigne.

I project managed the creative side of the campaign and was the lead writer.

Some of the social posts used amusingly named creatures in the Blue Belt as heroes.